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Job Snapshot

Employee Type - Full-Time EmployeeExperience - Not SpecifiedIndustries - Sales


Vice President of Sales

HiMama is made up of a group of committed fathers, mothers, daughters, sons, uncles and aunts who are working hard to build a product and a company that families and early childhood educators love. We are a Certified B Corporation® which means that we meet the highest standards of verified social and environmental performance, transparency and accountability as part of a global movement of people using business as a force for good. We are a team of genuine, compassionate and hard working people that are striving for positive social impact at scale as demonstrated by our current traction of over 400 million moments of children’s health, well-being and development shared with families through our software.

We are currently looking for a Vice President of Sales to join our high-growth technology company based in downtown Toronto as we look to increase the scope of our social impact on families, early childhood educators, and the children they love and serve. Ideal candidates will enjoy leading high performance teams where team members challenge each other at all levels to be better and do better. We’re not shy about wanting to win at everything we do - it is what drives the scale of our social impact.


The Vice President of Sales will be accountable for new sales contribution to annual recurring revenue and will report into the Chief Executive Officer.

  • Strategy and planning - Responsible for developing sales strategies, including go-to-market strategies, territory management, pricing plans, and product bundling, as well as plans for execution including people and budget requirements
  • Leadership and management - Provide vision, leadership and clear objectives to the sales management team, effectively prioritizing and delegating work to empower our management to successfully hire and lead their teams
  • People and culture - Enable a culture that aligns with our core values of working hard and winning while also being good people and owning positive change in the world around us; lead performance management and professional development of the team
  • Delivery and execution - Develop and implement repeatable, scalable, consistent, dependable, formulaic sales processes that will enable talented sales representatives to meet and exceed their sales quotas
  • Productivity enablement - Ensure a productive sales team through effective compensation plans, sales productivity and automation tools, comfortable working environments, and the necessary resources and materials
  • Reporting and tracking - Create and hold yourself accountable to key performance metrics, reporting these to the CEO and Board of Directors, including forecasts, pipeline, activity metrics, conversions and revenue
  • Performance improvements - Seek constant improvement in processes and conversion metrics across the sales funnel, with reporting, experimentation, software implementations, process changes and other innovative solutions

To be invited for an interview for this role, we’ll be looking for the following:

  • Minimum 8 years of sales and sales management experience in high-growth technology companies
  • Minimum 4 years of senior leadership experience, managing teams of 20 or more people, including sales managers
  • Minimum 2 years of experience leading high-growth B2B SaaS team selling to small and medium sized businesses with average ARR of less than $10,000
  • Clearly demonstrable success developing and executing B2B inside sales strategies for a SaaS startup, preferably with a vertical SMB customer base
  • Experience building a sales team, including recruiting and hiring sales reps, developing and implementing inside sales processes, and scaling a repeatable, dependable sales model
  • Ability to lead and motivate high performing teams with a passion for coaching and developing talent, pushing people to exceed their own expectations of what is possible
  • Driven by results, with an obsessive focus on metrics and ownership of revenue metrics
  • Adaptability to go from strategic planning to diving deep into analytics, when necessary, to find root causes of problems, gain insights for process improvements and identify opportunities

HiMama Perks!

  • Sell a product that helps improve the development of thousands of young children between the ages of zero to five
  • Spend time with colleagues who you genuinely enjoy spending time with and will want to hang out with even when you don’t have to
  • Grow and develop personally and professionally with a compassionate leadership team who cares about your career, and you as a person
  • Celebrate success regularly with a growing and winning team of fun people

We also have all the other stuff like drinks and snacks, cute dogs to cuddle with, health and dental benefits, and parking for your bike. Our office is in the Entertainment District, a five minute walk from St. Andrew subway station.

HiMama Philosophy

HiMama is improving learning outcomes for children aged zero to five. We are a social purpose business that connects families with the early childhood professionals who serve them.

Thousands of child care professionals use HiMama to share learning and development updates to families. Special moments are shared across the globe every second. HiMama is based in Toronto, Canada.

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