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Marketing Analyst - Senior at Procom

Marketing Analyst - Senior

Procom Toronto, Ontario Contractor
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Marketing Manager

On behalf of our client in the Banking Sector, PROCOM is looking for a Marketing Manager.

Marketing Manager – Job Description

  • Deliver against the strategic business objectives on time, within the allocated marketing budget with strict adherence to policies and process requirements.
  • In partnership with the Director and Senior Managers lead the development and delivery of the marketing tactics and special projects (offer, creative, target audience, channel) to meet business targets.
  • Work collaboratively across the Marketing and lines of business to ensure effective management of assigned projects. Monitor and manage performance through regular updates to key stakeholders as necessary.
  • Build and develop relationships with the key business contacts to become a trusted and valued partner in their business (breadth and depth of business knowledge)
  • Responsible for the creative development and the internal approval process, including legal and compliance reviews, for assigned direct marketing initiatives.
  • Ensure all marketing activities support client’s brand purpose and adhere to the brand guidelines.
  • In partnership with the lines of business, be the subject matter expert on business, client and competitive insights
  • Leverage, promote and employ analytics to deliver measurable and profitable marketing initiatives - embedding results driven learning into future initiatives for continued improvement.
  • Ensure on-going communication and regular status updates on all aspects of assigned activities with all key stakeholders.
  • Proactively identify new and effective ways to deliver marketing communications.

Marketing Manager – Mandatory Skills

  • Minimum 5+ years of experience in an agency or a client role with exposure to mass and direct marketing
  • Full cycle marketing experience - creative and back end reporting and analytics
  • Marcom experience
  • Agency management and briefing experience
  • Project management experience
  • Relationship management experience
  • Able to create a clear, concise PowerPoints.

Marketing Manager – Nice to Have Skills

  • Digital media experience
  • Mortgages, lending and insurance understanding
  • Business banking experience
  • Credit Cards experience
  • FI or other larger matrixed organizations
  • Communications education/background

Marketing Manager - Assignment Start Date

ASAP – 12 months to start

Marketing Manager - Assignment Location

Downtown Toronto

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Job ID: 296328


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