Icon hamburger

Create Job Alert.

Enter your email below to save this search and receive job recommendations for similar positions.
Thank you. We'll send jobs matching these to
Missing Translation: eu_consumer_core.job_alert.duplicate_alert
No Thanks
What job do you want?

Create Job Alert.

Get similar jobs sent to your email

Apply to this job.
Think you're the perfect candidate?
Apply on company site

You’re being taken to an external site to apply.

Enter your email below to receive job recommendations for similar positions.
Marketing Analyst - Senior at Procom

Marketing Analyst - Senior

Procom Toronto, Ontario Contractor
Apply on company site

Create Job Alert.

Get similar jobs sent to your email

Marketing Analyst - Senior

On behalf of our client in the Financial Services Sector, PROCOM is looking for a Senior Marketing Analyst

Senior Marketing Analyst - Job Description

  • Deliver against the strategic 1-2-year marketing plan that is aligned to business revenue targets - within the allocated marketing budget. Monitor and manage plan through regular updates as necessary.
  • In partnership with the Director and Senior Director, manage the development and delivery of the strategies and marketing tactics (offer, creative, target audience, channel) to meet business targets.
  • Work collaboratively across the Marketing teams and Marketing Solutions & Client Offers, and lines of business to ensure effective growth of the overall line of business revenue plan.
  • Build and develop relationships with the key business contacts to become a trusted and valued partner in their business growth (breadth and depth of business knowledge)
  • Responsible for the creative development and the internal approval process, including legal and compliance reviews, for assigned direct marketing initiatives.
  • Ensure all marketing activities support the CIBC brand and are brand compliant.
  • In partnership with the lines of business, be the subject matter expert on all competitive acquisition and engagement insights and ensure proper integration of findings.
  • Leverage, promote and employ analytics to deliver measurable and profitable marketing initiatives - imbedding results driven learning into future initiatives for continued improvement.
  • Support the optimization of the Direct Marketing budget - maximizing channels, prospects and marketing ROI.
  • Ensure on-going communication and regular status updates on all aspects of assigned Direct Marketing activities with all key stakeholders.

Senior Marketing Analyst – Mandatory Skills

  • 5+ years of experience in an agency of client environment
  • Experience managing creative and marketing communications processes for all mediums including direct and interactive
  • Financial services experience including knowledge of retail banking products
  • Email marking experience producing client-facing communications
  • Experience managing budgets
  • Undergraduate degree - preferably for Marketing

Senior Marketing Analyst – Nice-to-Have Skills

  • Copy writing experience/familiarity
  • Understanding of how emails are created from a technical perspective

Senior Marketing Analyst - Assignment Start Date

ASAP/ 2 weeks’ notice – 13months to start, with the possibility of extension

Assignment Location

Toronto Downtown – Remote to start

Apply to this job.
Think you're the perfect candidate?
Apply on company site

Help us improve CareerBuilder by providing feedback about this job: Report this job

Report this Job

Once a job has been reported, we will investigate it further. If you require a response, submit your question or concern to our Trust and Site Security Team

Job ID: 295114


For your privacy and protection, when applying to a job online, never give your social security number to a prospective employer, provide credit card or bank account information, or perform any sort of monetary transaction. Learn more.

By applying to a job using CareerBuilder you are agreeing to comply with and be subject to the CareerBuilder Terms and Conditions for use of our website. To use our website, you must agree with the Terms and Conditions and both meet and comply with their provisions.