Director of Marketing job in Toronto at Procom

The Opportunity:  

This position offers qualified candidates the excitement and autonomy to develop and lead the implementation of an aggressive North American marketing strategy, leveraging the capabilities of an award-winning professional services provider that encourages innovation and is relentless in being the best.   

This role provides the opportunity to: 

• Join a talented and collaborative leadership team. 

• Build a foundation for a long-term career with a growing, entrepreneurial organization. 

• Develop and lead the implementation of an aggressive marketing and growth strategy. 

• Build and lead a high-performing marketing organization. 

• Have responsibility and accountability for overall business performance; and 

• Grow personally and professionally. 

The Role:  

The Director of Marketing will align, optimize and continuously improve the Procom Marketing function leading to a material and measurable positive impact on Procom’s revenue, profitability, external brand and culture. 

• Drive a new customer acquisition process 

• Build a world class brand and customer experience at Procom 

Job Responsibilities: 

• Own Procom’s marketing strategy in partnership with the Senior Leadership Team   

• Own Procom’s annual marketing plan and budget 

• Build, manage and coach a high-performing marketing team through a combination of internal resources and external vendor partners where needed 

• Own Procom’s brand from a visual identity and messaging perspective. Maintain brand standards and ensure compliance across all marketing and communications channels 

• Work closely with the sales department to align sales and marketing strategies 

• Establish a framework for tracking the success of our marketing initiatives 

• Communicate Procom’s Mission, Vision and Value statements to all stakeholders   

• Understand the competitive environment and launch/lead initiatives to acquire customers, customer, market share and achieve profitable growth   

• Identify competitors, evaluate their strategies and positioning and devise counterstrategies 

• Direct and support market research collection, analysis, and interpretation of market data for short- and long-term market forecasts and reports 

• Build long term relationships with employees, clients, government officials and stakeholders 

Job Requirements: 

• Previous working experience as a Director of Marketing for 7+ year(s) 

• Proven experience executing a marketing plan that led to significant growth 

• Demonstrated ability to lead and manage teams to increase revenue and profitability  

• Previous experience managing a marketing budget including forecasting and tracking 

• Deep understanding of digital marketing (website, SEO, content / inbound, PPC, social media, etc.) 

• Staffing, enterprise sales or professional services marketing experience is preferred 

• Outstanding communication, presentation, and leadership skills 

• MA degree in Marketing, Communications, or similar relevant field 

The Company:  

With over 40 years of experience in the North American market and a proven track record with our clients, Procom continues to grow year over year. Our business succeeds because we are reliable and our clients trust us, and we work hard to earn that trust by providing keen insight and a commitment to transparency. Through ongoing partnerships, we have become recognized as the market-leading source of high-performing services and solutions that transform how our clients acquire and manage the very best talent. With prestigious recognition, including being named one of Deloitte’s Best Managed Companies each year since we first qualified in 2006, we are extremely proud of what we’ve accomplished. In every aspect, we rely on the excellence of individuals to make a difference. We know that people matter, and we want to work with you!